The event planning industry is huge and constantly growing and evolving. No matter where you are in your business, it pays to stay on top of what is happening in the industry.
There is a steady influx of new products, tools, techniques and business info that you need to be informed about, and one way to do this is by reading industry blogs. There are a ton of blogs out there that offer insight, ideas, tips and more to help you with your event planning business. Let's look at the top three now.
1. The Event Manager Blog
No matter what type of event you put on: Weddings, conferences, trade shows, speaking engagements, etc. you can find a wealth of tips, news and ideas from this blog. There are how-to articles, trend reports, idea posts and in-depth information on the latest technology that can help you put on amazing events and run your business. This blog is at the top because it trully belongs here.
The blog currently addresses issues such as how the travel ban may affect events, how harassment at events is a bigger problem than many people realize and what food trends are being served at large events. Although this blog is geared toward larger professional events, you don't have to put on this type of event to get something out of this blog. Anyone interested in trends, technology, guest satisfaction and pulling of the best possible event should read this blog.
You'll also find social media information. Understanding the latest in social media tools for getting the word spread about your events or how to sell tickets or create pages for events is important for you and for your clients. Social media has dramatically changed event planning, so it's a good idea to stay informed on this topic.
2.Event Planning Blueprint
This blog provides great information on branding, hiring staff, running the business, and finding new clients.
This blog is more for the business owner than the employee, but anyone in the event planning industry can get something out of it. If you are new to event planning as an owner, this is the blog you'll want to read.
3. Preston Bailey
The Preston Bailey blog has a heavy emphasis on wedding event planning and overall style, but again, you can find value here no matter what type of events you plan. Presentation and guest experience matter whether it's a festive party or an insurance seminar. Looking for new ideas? Tips and tricks? Visual inspiration? This is a great place to start.
All three of these blogs are just a jumping off point, there are plenty more. Reading blogs related to the event planning industry is a good idea because you don't want to be the last to hear about the latest app, design trend or social media event craze. Stay informed and learn more about planning by reading the above blogs. Branch out from here to find more blogs that are closely related to your niche. For example, Preston's blog is great for wedding planners, and Event Managers Blog is more geared toward professional events. Of course you can get a lot of value out of either blog, but it's always a good idea to find similar blogs that speak to your specialty.
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